Food

so says google

I'll talk mostly about the Korean variety here.

stay tuned ;)

Advertisement vs Sale

Ads vs Sale

they both bring customers in to the store, but which is better?

Today, i got a call from Yelp: Spend $6,000 to make $20,000 + in revenue.
as a store that rarely advertises, it's always tough to go from zero fixed ad budget (it's done on an ad-hoc basis) to over $6,000 per year. (suggested amount)

but you spend money to make up for the amount and make more money.

as a sales person, the Yelp guy, let's call him Dave, did a good job at sales.
but he is fighting an uphill battle.

Yelp does a great job already at what they do. (I guess, what do i know?

But later in the day, during a little break, I picked up a Korean book i bought, but never read: 고객이 이기게 하라 (Let your customers win.)

52쪽에 어떤 중국의 성공한 사업가를 인용하면서 "고객의 심리적인 저항선을 뛰어넘는 세일을 하라"
on page 52, he quotes a successful Chinese businessman, "a Sale should break the unconscious psychological barrier held by a customer."

그리고 56쪽엔 '조금 아끼려고 하다가는 모든 것 을 잃게 된다."
and on page 56, "by trying to save a little, you may lose everything."

the book, Let Your Customers Win, was written by a successful Korean restaurateur,  OH Jin-kwon (not to be confused with Jin Kwon

My mind is 89% made up. ;)

I guess Yelp is still one of the leaders in the field, and I use them when picking out restaurants and such.

as for the grocery stores, they are more of a location services than a determining factor to find THE store i want to go to. Well, i guess we'll see.

Galleria 2.0, i.e. a3galleria is coming along slowly ;)

iPad mini3 vs iPhone 6+

I can't remember the last #AppleKeynote i missed, but i missed this one.

I was actually excited about the Mini 3 announcement, as I was sooooo close to picking up the 6+ 128gb w/out a contract. I guess i'm lucky that my local Target still hasn't gotten a copy for me yet :/ thanks Tar-jet, you saved me $950 for a device.

But I missed it. When I finally tuned on the web, news of Air 2, and about-time!-but-still-amazing 5K 27inch iMac were plastered on the web. Well, there was the whole-29 seconds of Mini 3 announcement too.

so the contest of 6+ vs Mini 3 went the way of Super Bowl XLVIII

the only thing Mini 3 has going for itself is... uh... slighter lower msrp? and a bigger screen, but the 6+ wins out on the ppi front. (401 ppi vs 326, but does it really matter at that level?)

I'm enticed by the beefed up Air 2 and may even pick it up. (this sentence was supposed to end with "beefed up Air2" but i convinced myself before finishing that sentence, what viable option the slimmest kid on the block Air 2 would be.) I'll have to hold it in person next week at a local Apple Store.

Def am not going to wait in line with Asian students studying abroad, investing their time waiting in line to help eBay make mucho money off of fees.

When Mini 2 was announced a year ago, i thought (no way to prove this but whatevs) 'of course Apple is holding back Touch ID, as they held back "Retina" screen from the first Mini.'
I had no idea they would go so far (or nowhere) as to not even upgrade the processor. (well they did shave $100 off the upgrade to 64gb, but that's more of a price normalization than anything else.)

judging by the track record, just as Apple held back the latest tech on the original iPad and released much loved iPad2, Mini 2 had similar leap in terms of being a much better machine.
the newly announced 3rd iteration, may be going down the path paved by the older 3rd cousin: iPad 3. although to me, getting the retina screen and a faster processor is a much better bargain than getting Touch ID and the ability to Apple Pay.

So what device should I get?

iMini 3 is out. unless i happen to get it for free.

refurb iMini 2 64gb would be my choice at $349 (I wouldn't mind dropping $50 more for 32 more gigs, but $439 for the 128gb is too much for me to spend on a last gen product.

6+ w/ 64gig at minimum. unless you put everything up on the cloud. but that's not my thing..

Air 2.

currently I have 5s on Verizon and Note 3 for my Korean phone and the 32 gig original iPad Mini, which is slated to be traded in at Amazon for $181.

6+ would be consolidation at the expense of size compromise on both ends: bulk and small screen :p

not to mention having to spend $849 instead of: $349 for the Mini 2 or $599 for the Air 2 64 gb. I def need to see the Air 2 in person before making the decision.

just hoping there won't be an #airbender-gate :p
but you know there will be idiots attempting to bend their tablets just to get their shine... *shake

no tomorrow

Wrong Mark..

for now. 

no tomorrow eh? lets do this! in for the longer haul ;)

many signs in my life are leading (dragging) me down this path.. 

lets go ^^